RIVER CITY MARKETPLACE
CLIENT - BRAND, PRINT, WEB
I was approached by River City Marketplace to design a print flier just a few days before their inaugural event. Unsure of the direction they wanted to take their brand at that time, they asked for something with a DIY, punk rock feel that included the Tower Bridge.
Pleased with the initial design, RCMP returned with a desire to focus on establishing a clear brand aesthetic for their events. We discussed their desire to move in a more sophisticated, minimalist direction utilizing a stock Sacramento skyline graphic they had purchased and a black and white color palette while still maintaining the arts and craft festival vibe.
I continue to produce collateral for RCMP based on their needs for print and web.